Industry

Food & Beverage

Drive verified trial, build repeat purchase, and grow a first-party database of real buyers from the retail shelf.

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VYNE sparkling fruit drink cans in blood orange, lime mint and pineapple passionfruit
New Sign Ups 2,140
Repeat Purchase Intent 68%5.2%
First-Time Buyers 61%
Total Units Sold 8,9206.4%

Trusted by leading brands

How it works

How SeeGap helps food and beverage brands

1: Drive targeted in-store trial

Put a cashback offer in front of your target audience through any channel you run. The shopper buys at full price in any grocer and uploads the receipt. Every verified claim is proof of new-to-brand trial.

Three phones fanned out: a SPREDELLA Facebook offer, a verified Tesco receipt, and a cashback-paid lock screen.

2: First-party data from every verified buyer

Every buyer who claims opts in and shares their contact details. Those records go directly into your CRM, ready for email, SMS or Meta retargeting to drive a second purchase.

GROVE Sparkling Peach Ginger loyalty card: buy 5, get your 6th free, with an Upload your receipt button. GROVE win-back offer: We've missed you, Sarah. Get four euro back, claim your cashback, receipt verified. Phone lock screen with a GROVE Rewards notification: a reward for a loyal one, five euro cashback on your next pack.

3: Surveys from buyers, not panel respondents

Add questions to the claim flow. Ask about occasion, flavour, repurchase intent or competitive switching. Every response comes from a verified buyer with a receipt. The findings go into your NPD brief and trade marketing plan.

GroveBuyer insights
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Last 30 days
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Buyer insights

Grove Peach Ginger · 1,530 verified responses

Verified buyers
New to brand
70%
9 pts vs launch
Will buy again
78%
High intent
Avg satisfaction
4.4/5
0.3 vs Q1
Responses
1,530
+284 this month

Buyer mix

Where verified buyers came from

70%New
New to brand70%
Switched brand22%
Existing buyer8%

Top comment themes

From open-text survey answers

Loved the taste
42
Switching to us
31
Hard to find
24
Too sweet
18

4: Proof your spend drove real sales

See your cost per verified purchase by channel and retailer, calculated from actual receipts. Know which campaign drove which sales and at what cost. That data goes straight into your media plan and budget review.

GroveCampaign performance
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Last 30 days
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Campaign performance

Grove Peach Ginger · Cashback offer

Verified by receipt
Verified purchases
4,213
+690 vs last month
Retail sales
€31,160
€7 avg basket
New to brand
71%
2,991 buyers
Cost per acquisition
€1.85
€0.55 lower

Verified purchases over time

Receipts validated, last 30 days

Wk 1Wk 2Wk 3Wk 4

Channels that drove the sale

Attributed by receipt

ChannelBuyersCPA
Meta ads1,601€1.60
Influencer1,053€2.00
In-store716€1.55
Email & SMS506€1.20
TikTok337€2.30

See how food and beverage brands drive verified trial and repeat purchase from shelf: read how SeeGap works step by step, run a verified trial for a new product launch, follow a stand with sampling activations that prove real trial, and learn why household penetration is the growth metric that matters. When you are ready, check SeeGap pricing.

See your next campaign come back as purchases

Bring a product and a channel you already run. We will show you how the verified sales come back.

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